// data · bi · analytics

// Marketing Growth Analyst @ Sezzle

I turn data into decisions_

services.sql ▶ run
1-- what do I build?
2SELECT area, delivery, stack
3FROM   roberto.data
4WHERE  stack = 'modern'
5ORDER BY impact DESC;
3 rows · 0.014s
areadeliverystack
Data Engineering Pipelines and databases that never break ETL · PostgreSQL · Prefect
Business Intelligence Dashboards people actually use Power BI · Looker · DAX
Analytics & Tracking Evidence-based decisions GA4 · GTM · CRO
// dashboard.tsx — demo panel
demo panel last 30 days ▾
Revenue 0 +12.4% ↑
Sessions 0 +8.1% ↑
Conversion 0 +0.6pp ↑
ROAS 0 +0.4 ↑
$ stack --list

languagesSQL · Python · DAX

dataPostgreSQL · BigQuery · Supabase · Prefect

biPower BI · Looker Studio · Tableau

trackingGA4 · Google Tag Manager

infraGit · Linux · Docker

$

// method.md
I

Understand before building

Every business has a different data structure and rhythm. I start by understanding that before proposing a tool.

II

Systems that maintain themselves

Automated pipelines, dashboards that refresh on their own, reports that arrive without asking.

III

Data + marketing

I connect both worlds so decisions are made with evidence, not intuition.

$ contact --open
emailhola@robertoruedas.com whatsapp+52 449 839 8180 linkedin/robertoruedascastruita